What guarantees can a website owner receive from an SEO specialist?

Many website owners expect to receive guarantees from SEO specialists, especially considering the cost of services and the time it takes to get results. Often requests look like this:

◉ The site will be in the TOP 1 for popular queries in its niche, for example, “tire service”, “concrete”, “chair”, etc.

◉ Certain queries will reach the TOP 3 in a week, a month or three months.

◉ Traffic from search engines will double every month, etc.

But is it really possible to achieve such results?

The answer is no.

I have already partially discussed the reasons why such conditions are not always feasible in a previous article, but let’s remember the main points:

◉ The success of SEO work depends not only on the professionalism of the specialist, but also on the involvement of the site owner. If the customer is not willing to actively participate in the process, this can make it difficult to achieve the desired result.

◉ The algorithms of search engines such as Google and Yandex are strictly classified and are updated regularly. The specialist works with a system in which all the conditions affecting promotion are precisely unknown.

◉ Competitors may have entire teams of SEO specialists and significant marketing budgets. In such conditions, getting the first position in search results becomes quite a difficult task.

So, what guarantees can an SEO specialist provide?

◉ Increase in traffic from search engines 3-4 months after the start of work. These are not specific numbers, but dynamics. For example, if work began during the peak season (for example, skiing in winter or bicycles in summer), then in a few months the off-season will come and traffic will naturally decrease. This is not the result of unsuccessful work, but a consequence of seasonal changes.

◉ Increasing the visibility of the site - increasing the number of queries for which the site is in the TOP 50. Ideally, this indicator should be compared with what it was before the promotion began. High-quality work allows you to increase the number of requests for which the site ranks high, regardless of seasonal fluctuations.

Still have questions about SEO? Write to me!

If you have any additional questions or need advice, you can contact the SEO studio "SEO COMPUTER" by email info@seo.computer.

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