WE CHECK SEO LEADS

Leads are users who have shown interest in your product or service. In other words, a lead is a potential client who has completed a targeted action, such as filling out a form or requesting a call back.

SEO should work not only to attract traffic, but also to generate applications and profits. If you're seeing traffic but not getting leads, it's a sign that search engine optimization isn't delivering the results it should for your business.

Many businesses focus only on search rankings and traffic volumes, without considering whether this traffic leads to targeted actions and actual applications.

What qualifies as a lead?

• Call the site;
• Order a call back;
• Applications for services;
• Subscribe to the newsletter;
• Downloading a presentation, document or price list;
• Booking and other actions.

To track the number of leads, you need to set up goals in analytical systems. It will also be useful to use compound goals that show at what point in the form submission process the user stops the process.

• To build a graph of lead dynamics, go to the “Attendance” report, add the “Goal Achievement” filter and select the source type “Transitions from search engines”, checking all the necessary goals;
• For accurate lead analysis, choose the appropriate conversion attribution based on your business type.

If SEO is working effectively, the number of leads and sales should increase over time.

If you have any questions, write to the SEO studio "SEO COMPUTER" at info@seo.computer.

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