We answer the most slippery question in SEO: is it necessary to use keywords meta tags to optimize pages?

For many years, the question of whether it is necessary to use keywords meta tags to optimize a website has been discussed. Let's figure out whether it's worth paying attention to these tags when promoting pages.

What are meta keywords?

Meta keywords tags are a set of keywords that are added to a page's code to help search engines evaluate the relevance of content. They are placed in the head code section of the page and look like this:

Does Google take meta keywords into account?

Google has not used meta keywords in its ranking algorithm for a long time. Therefore, if your site is Google-centric, meta keywords tags are not important for SEO.

Does Yandex take meta keywords into account?

Yandex, being the second most popular search engine in Russia, has its own policy. On the official support page, Yandex reports that meta keywords can be used to determine the relevance of a page to user queries.

If your goal is optimization for Yandex, using keywords meta tags can increase the effectiveness of promotion.

If you have questions about SEO or need advice, write to the SEO COMPUTER studio at info@seo.computer.

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