“Should an internet marketer be involved in SEO promotion?” Of course not!

Why do companies still believe that one specialist can simultaneously be a genius in marketing, targeting, content and... SEO promotion?

Yes, I often see lines like “SEO promotion” in Internet marketer vacancies, and every time I ask myself:

The truth is: NO, it does NOT work!

  • SEO is not a couple of magic steps. This is a whole area that requires deep knowledge, careful analysis of competitors and constant work with changing search engine algorithms.
  • If a company believes that its marketer, between launching advertising campaigns and writing content, can also competently build an SEO strategy, then you should not be surprised that the site will be in the lower ranks of search results.

Let's be honest: 10% of SEO tasks are completed by a marketer, but the result is 0.

If a company wants a real effect from promotion, then it needs to stop assigning to one person tasks that require a whole team of specialists.

Yes, any marketer can read a few articles on SEO, it is useful. But here's the question:

And in general, turning a site into a testing ground for SEO experiments is not always the best option (although saving on specialist salaries can play a role).

The problem is that:

  • Study the theory;
  • Apply it in practice;
  • Achieve results...
  • Study the theory;
  • Apply it in practice;
  • Achieve results...

... it's not the same thing.

What do you think? Maybe you should reconsider your approach and start trusting your SEO strategy to those who are truly experts in this field?

If you have any questions, you can contact the SEO studio "SEO COMPUTER" for any question by email info@seo.computer.

ID 4391

Send a request and we will provide a consultation on SEO promotion of your website