SEO services can cost a lot of money, but the results from them do not always live up to expectations. Specialists, of course, do their job: they work on the technical aspects of the site, set up micro-markup, write unique texts, fill out meta tags, buy links - but all these efforts may not bring results.
And who is to blame for this? Do you think SEO specialists? Not really.
Look at sites that rank top in search engines. These are the pages that best meet the needs of users. In other words, they contain the information people are looking for, plus they are easy to use.
How to understand what should be on your site? Just go to the top positions of Google and Yandex, see which sites rank high for several key queries in your topic. To beat these competitors, your website must be even better. This concerns not only convenience, but also the range of goods or services, competitiveness of prices, delivery conditions, quality of service and other factors.
Now do you understand that not everything depends on SEO optimizers? You can’t just pay money without making changes to the business and expect the site to rise to the top. This is why many people believe that SEO doesn't work.
Which side are you on? Are you just waiting for a miracle from the contractor or are you working together to improve your business?
Recently a client contacted us. He said that his SEO specialist has been working on the site for a year, but no changes have been made. The client asked for our expert assessment.
We asked for reports, and he sent screenshots from metrics and analytics with the following information: “There were X number of people on the site, of which 76% were men and 24% were women.”
We replied: “Thank you, where are the reports?”
The client showed us what was considered accounting. This was nothing more than traffic data and did not reflect real results. What does a proper SEO report look like, you ask?
How do SEO specialists report to you? Are you satisfied with the results?
If you have questions about SEO, you can write to the "SEO COMPUTER" studio by email info@seo.computer.
ID 3031