“SEO, is it about working with keywords or not only?” - and not only that!

Recently, I was approached by the owner of an online store that sells equipment for bottling water, lemonade and related products.

The catalog is quite extensive - several large sections and hundreds of products.

What was the problem: after six months of SEO promotion, traffic from search engines was not increasing.

After analyzing the site, it became clear: previous specialists collected a semantic core (a list of key queries for promotion), wrote SEO texts and performed basic actions.

Formally speaking: the job is done. Semantics are selected, texts are written, key phrases are integrated into the site. Everything is standard.

But in fact, this is a typical mistake of beginners who took SEO courses and started working without proper experience.

So what's the problem?

The bottom line is that SEO is not just about selecting key phrases and inserting them into website pages.

High-quality promotion requires a slightly different approach. The question is not “how to use existing functionality?”, but “how to improve the site to create more opportunities for SEO?”.

Example: how can you implement product filtering with the generation of SEO-optimized headings, title, description and other elements?

Yes, of course, working with semantics is an important part of SEO. But this is just the beginning.

Next, you need to create a list of additional tasks to improve the site and complete them - either yourself or with the help of a developer.

SEO knowledge limited to keywords will never produce meaningful results, especially if your business operates in a competitive environment.

If you need to understand the intricacies of SEO and get help with promotion, you can contact the SEO studio "SEO COMPUTER" by email info@seo.computer.

ID 4390