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One of the latest trends in SEO is boosting behavioral factors. This is when artificial user behavior is created so that a search engine, such as Yandex, considers the site an ideal option for a certain request. This approach can allow you to bring even sites located in 20-30 positions into the top 5. On the surface everything seems positive. But are there any downsides? Of course there is. However, at the pre-sale stage, they will most likely tell you: “Look, who was even attracted for such schemes? Everything is 100% reliable.” But as practice has shown, this is often a temporary phenomenon. At a certain stage, such methods begin to lead to problems. Who guarantees that cheating will not lead to sanctions again tomorrow?
What about SEO without cheating? Does it work? Yes, sure. We fundamentally do not use cheating and do not recommend it to our clients. Despite this, we have successful projects where SEO gives excellent results. For example, one company in the field of suspended ceiling construction receives about 18,000 visits per month, and a studio specializing in sharpening tools has completely turned off all advertising, since orders from SEO fully satisfy their needs. Even the construction store continues to work with us for many years, as we regularly bring clients, and their business is growing steadily.
How to deal with cheating? Very simple. Most companies that use promotion focus on high-frequency queries. However, there are only a few teams on the market like ours that collect and process from 3,000 to 20,000 keywords, creating landing pages for all these queries. As a result, we may not always get into the top 3 for individual high-frequency queries (HF), but the overall thematic traffic to our site will be much higher than if we only focused on HF queries. And when the next penalty for cheating begins, we will be in the top even for these high-frequency queries thanks to “white” promotion. Unlike sites that have been sanctioned for cheating, we don’t have to start from scratch. In case of a ban, projects may fall out of search results for 1-2 years, and in order to restore such sites, everything will have to be redone.
SEO without cheating is a long-term strategy that brings stable results and does not pose any risks to your business in the future.
If you have any questions about SEO, you can write to the SEO studio "SEO COMPUTER" at info@seo.computer.
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