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If you want to advertise your business on the Internet, create a separate page for a new service or present a unique product, a business card website is an excellent solution. It's easy to create, doesn't cost much, and can quickly become an effective tool for your business.
However, promoting a business card website has its own characteristics that are worth considering if you want to bring it to the top of search engines.
There are several types of business card websites, and it is important to understand which ones are suitable for your purposes:
Now there is a trend to increase the number of pages on business card websites. If previously such sites often consisted of only one page, now their number most often varies from 5 to 15.
One of the key aspects of promoting a business card website is the limited number of pages in the index. This places restrictions on how often keywords can be used. To optimize, it is enough to select no more than 20–40 low-frequency (LF) and mid-frequency (MF) queries, depending on the number of pages. You can also add one high-frequency (HF) request, but only for sites that have been in existence for more than 3 years and have many pages.
Link building also depends on the goals of your site. If you are planning to expand to a full-fledged portal or online store, you can invest in perpetual links. For sites that are not planning significant expansion, it is better to use rented or cheaper perpetual links. It is important to remember that link building must be careful, especially for newly created sites.
The fewer pages on the site, the easier it is to carry out SEO optimization. When creating a Title for each page, it is useful to use tools for analyzing key phrases, for example, looking at word variations on Wordstat. Also, don’t forget to include unique Keywords and Description tags for each page. It is important to analyze competitors' websites: study what keywords they use and how much text is posted on their pages. This will help you draw up terms of reference for a copywriter. It is also recommended to use unique images made by you or ordered from professionals.
The choice of domain name also plays an important role. For example, if you are in the tourism business and want to create a business card website to promote tours, try to choose a domain that will reflect the essence of your offer. This will affect the site’s promotion in search engines and improve the perception of the site by visitors.
If you have questions about promoting business card websites, you can contact the SEO studio "SEO COMPUTER" by email: info@seo.computer.
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