Leave a request
Answer:
SEO works that are always effective:
What steps should you take right now during quarantine:
1. Update information about the work schedule during the quarantine period.
2. Describe the measures you take to ensure the safety of your customers.
3. Specify in detail the methods of ordering, payment and delivery of goods and services.
This data should be posted not only on the website, but also in services such as Google My Business and Yandex.Directory.
Answer: Working with commercial factors is directly related to conversion growth.
As traffic increases due to a focus on commercial aspects, this leads to increased trust from customers. And trust is a direct path to sales.
Increased conversion helps increase revenue even with a constant level of search traffic, which means the percentage of conversions from SEO increases.
The effect works on the principle of positive feedback: increased conversion → improved behavioral factors → increased traffic → increased conversions → and so on.
Answer: Post-analysis should be carried out not from the very beginning of SEO work, but after the third month of work, and especially after updates to search engine algorithms. But why is this important?
1. Helps you identify key areas for improvement and focus on actions that produce the greatest results.
2. Allows you to eliminate ineffective methods, saving time and money in the future.
3. Assessing the dynamics of visibility in search engines, positions, traffic on queries and pages helps to understand where changes have occurred and whether they are related to the site or to an update of the algorithms.
How to determine that the reason is in the update?
1. A “storm” in search results is observed not only on your website, but also on competitors in your field.
2. There is official information about the topics covered on specialized resources.
3. The dynamics of position changes vary depending on the search engine and region.
How to understand that the problem is in your site?
1. There have been changes to the site.
2. Drawdown for specific requests or URLs.
3. Problems with hosting or access to the site (for example, 5xx errors).
4. Other unpredictable situations.
Despite all the changes, SEO remains one of the most stable channels that helps companies survive during a crisis and brings maximum return (ROI), second only to email marketing.
If you have additional questions, write to us and we will help you find the best solution.
For any question, you can contact the SEO studio "SEO COMPUTER" by email info@seo.computer.
ID 4669
