Not just trends: what works in SEO today and will remain relevant in the future: optimization for voice queries

Today's SEO trends are constantly changing, and it's important to understand what will remain relevant in the future. One of these areas is optimization for voice queries. Voice search is something that is growing rapidly and influencing the way users search for information online.

Other related articles:

Domain Autnorites 2.0
The rise of visual search
Influx of video content

Some interesting facts:

41% of adults use voice commands at least once a day.
Voice search has grown significantly since it was introduced.
About 20% of all mobile requests are voice requests.

What is needed to successfully optimize for voice queries?

1. Get into the TOP-3. Google typically uses sites that rank in the top three for a common search query to generate voice responses.

2. Include direct questions in the content and provide accurate answers. For example, if the query is [what is an exoplanet], Google will use pages that directly address that query and give a clear answer.

3. Create a detailed FAQ section. FAQs are ideal for voice search because they typically answer specific user queries.

4. Strive to be included in the Featured Snippet. 4 out of 10 voice results come from the answer block, so strive to get into this section.