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How can you freely and effectively expand the list of keywords and semantic core for your website using one of the available tools?
First, you need to go to the tool that offers query expansion and select the “Query expansion with similar” option. Then enter a basic query, such as “bus rental,” and click “Search.”
After performing a search, you will get a list of relevant queries that seem good at first glance. How does this tool work?
It analyzes sites that occupy top positions for a specified query and collects information about additional queries for which these sites also appear in search results. The system compares the received data and finds intersections, that is, queries for which several top sites are ranked equally.
In the tool interface there is a line “Minimum number of competitors”, which indicates how many sites from the list of competitors must be intersected by a query in order for it to be included in the list. For example, if you set the minimum number of competitors to 3, the system will display only those requests for which at least 3 sites from the top come out for the specified request.
You can adjust the filter hardness by changing the value of this parameter. For example, reducing it from 4 to 3 will reduce the number of queries in the list. Typically, setting up 3 competitors is optimal, as it provides enough relevant queries for further work.
This list of requests is a good starting point to work from. Once you have it, you can further expand the semantics using other tools, for example using a key collector to scrape data from various sources such as wordstat. It is important to export the obtained data and download it for further analysis. The frequency of requests will be displayed in the “!wordstat” column.
This method is suitable for expanding semantics and creating a database of queries for individual pages of the site. It is efficient and allows you to quickly collect a list with high quality data.
For more detailed information, you can read other articles on our website.
For questions about SEO promotion, write to the SEO studio "SEO COMPUTER" at info@seo.computer.
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