Leave a request
Website owners who promote their websites on their own do not always have a clear SEO optimization plan and an understanding of when and what results to expect. In this example, we will look at how SEO work can affect the results of a website.
Website: Kraft-market.rf
Promotion deadline: 6 months
I was approached by the owner of a website who had been working with one of the well-known Moscow marketing agencies for 9 months, but had not received tangible results. In this regard, he asked for an audit of the work performed.
I will not evaluate the work of competitors, I will leave this outside the scope, but based on the results of the audit, the site owner decided to continue cooperation with me.
What work was carried out:
1 month:
◉ Setting up webmaster accounts in Yandex and Google.
◉ Technical audit of the site and drawing up technical specifications for the programmer to eliminate the problems found.
◉ Commercial audit of the site and preparation of technical specifications for the programmer.
2 month:
◉ Monitoring the implementation of technical audit specifications by the programmer.
◉ Analysis of competitors and making recommendations for improving the site.
◉ Site usability analysis and recommendations.
3-5 months:
◉ Monitoring the implementation of technical specifications for commercial audit.
◉ Search, analysis and grouping of the semantic core of the site.
◉ Drawing up technical specifications for introducing semantics on the site.
◉ Implementation of semantics, creation and optimization of new pages.
6 month:
◉ Monitoring the implementation of technical specifications for auditing website competitors.
◉ Monitoring the implementation of technical specifications for website usability audit.
◉ Working with external links.
◉ Minor edits and improvements.
Results:
In the first month since its launch, the site attracted only 100 visitors from search results. As technical problems were eliminated and the semantic core was introduced, a steady increase in traffic was observed. Six months later, this figure increased to 370 people per month.
The site owner was pleased with the results and left a positive review.
This is the plan for website promotion. Depending on the niche, the order of work may be adjusted. The first results usually become visible after 2 months.
If you have questions about SEO promotion, you can write to the SEO studio "SEO COMPUTER" by email info@seo.computer.
ID 6915
