I recently worked on promoting an online furniture store and would like to share the results. In this case, we will take a detailed look at the process of working with a website and the stages of SEO promotion.
Promotion period: 12 months, after which consultations and technical support continue.
The business owner reached out with a recommendation, and we started working on the site.
What was done?
1 month:
- Setting up webmasters' accounts in search engines.
- Technical audit of the site, drawing up technical specifications for the programmer on identified problems.
- Commercial audit and recommendations.
2 month:
- Monitoring the implementation of technical recommendations.
- Analysis of competitors, compiling a list of recommendations for website improvements.
- Usability analysis and recommendations.
3-5 month:
- Monitoring the implementation of commercial recommendations.
- Search, analysis and filtering of the semantic core for several product categories.
- Optimization of tag pages for developed product categories.
6 month:
- Monitoring the implementation of competition and usability recommendations.
- Repeated technical audit of the site.
7-10 month:
- Monitoring the implementation of recommendations for repeated technical audits.
- Additional work on the semantic core for product groups.
- Optimization of tag pages for new product categories.
11-12 month:
- Repeated technical audit of the site.
- Monitoring the implementation of technical audit fixes.
- Further work with the semantic core and product categories.
Next:
- Regular technical audits every 6 months.
- Monitoring the implementation of changes made by programmers.
Results
After completing all stages of SEO promotion, the site began to show positive dynamics. Growth was noticeable within a few months, and after 12 months the bulk of the work was completed and we switched to technical support. However, 5 months after the completion of the main work, the site continued to grow.
If you have questions about SEO promotion, write to the SEO studio "SEO COMPUTER" at info@seo.computer.
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