Leave a request
When search engines, especially one of the leading ones, began to actively take into account user behavior on pages, companies seeking to speed up the promotion of their sites used methods of boosting behavioral factors. At that time, automation systems were not yet so developed, and some specialists resorted to manipulating user behavior.
How did it work? Bots (not real users) were used that navigated sites, appearing from different IP addresses and locations. These bots remained on pages for a long time without returning to the search results, which actually signaled to the search engine that the site satisfied the user's needs. This signaled to the search engine that the resource was interesting and useful.
Over time, systems became more complex and more complex patterns of behavior emerged. The bots began visiting several sites and then moving to the client’s site, where they also remained for a long time without returning to the search results. With the introduction of more advanced monitoring systems, when search engines began to track such manipulations, real people began to be used instead of bots. Users performed actions for a reward, creating the appearance of natural behavior. However, search engines began to notice that the same actions were repeated too often, which reduced the credibility of such methods.
The decision of the specialists was radical: they decided to introduce sanctions for cheating behavioral factors. Thousands of sites were penalized by filters, and this led to a complete loss of positions for most queries. Such sites remained only for branded or rare requests. As a result, behavioral boosting has become much riskier and used much less frequently than before.
But this technique still finds application in certain situations, for example, for satellites - sites that are created in order to artificially compete with the main project and take several positions in search results.
One way to cheat is to use a recently released domain. You can take such a domain, develop a website on it and, having taken several positions, start using promotion. If the site ends up under sanctions, this will not be critical, because its purpose is to help promote the main project, and in the event of sanctions, it can simply be replaced with a new domain.
Another method is to cheat other people's sites. How does this happen? For example, you write an article in which you describe a product or service in detail, add a link to the site and optimize the article for search queries. When an article begins to rank well in search results, you begin to actively increase the behavioral factor in order to raise the page in the search results.
This method can also be used for reputation management. When you need to reduce the negative impact on a brand or personality, you can create pages on large information sites that will displace negativity from the first page of search. By using behavioral factors, you can move unwanted posts to the second or third pages of search results, thereby improving your reputation.
To implement such methods, various systems were used, such as SERPClick, Userator and others. Currently, one of these systems remains the most active, and it allows achieving good results. However, it is worth considering that using these methods has a high cost, since one transition can cost about 60 rubles, which can be expensive for long-term use.
However, if the tasks are clear and narrow, such promotion can be effective for quickly getting results, especially for sites that are not so important or for projects that you don’t mind losing. However, it is important to understand that the risks of sanctions are very high, and you may lose your position for 8-9 months.
More detailed information about such methods can be found in other articles on our website.
If you have questions about SEO promotion, do not hesitate to write to the SEO studio "SEO COMPUTER" by email info@seo.computer.
ID 7242
