Basic search engine optimization of a website on the Wix platform. Step 1. How to work with SEO Wizard and SEO Templates

For website owners on the Wix platform, we have prepared a series of 6 materials that will help you effectively set up SEO for your website and make it more visible to search engines.

Once you've created a website on Wix, the first step is to use the SEO Wizard tool. This is a special “checklist” that will help you go through all the stages of SEO setup. You can easily fill out important fields such as Title, Description, Alt texts for images, as well as add contact information and connect links to social networks.

Using the SEO Wizard is very simple: in the Site Control Panel you need to select the “Marketing” section, and then “SEO Wizard”.

However, it is worth considering that this tool is limited. It analyzes only three key phrases for the site and, based on them, suggests optimizing meta tags. It does not take into account many other important aspects of SEO, such as site structure, internal links and other parameters that also affect your site's visibility in search engines.

For more advanced users who have already collected and clustered a list of keywords, Wix provides a tool - SEO Templates. It allows you to more flexibly set up SEO for your website by creating display rules in search results and social networks for all pages of your site that have not yet been configured.

If you're having trouble finding keywords, you can always refer to the Step 1: How to Find Relevant Keywords for Wix SEO guide.

For example, you can set up an SEO title template for all product pages or static pages to automatically include the product name and site name. In this case, the template will look like this:

{{product.name}}, {{site.name}}

You can set up SEO templates in the Site Control Panel by selecting the “Marketing” section, then “Advanced Tools” and “SEO Templates”.

If you have any questions about SEO optimization of your website on Wix, do not hesitate to contact our SEO studio “SEO COMPUTER”. We will be happy to help you with website optimization and keyword selection.

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