Where to start SEO promotion

This step-by-step guide will help you add your site to the Yandex and Google search indexes, as well as improve its position in search results. If you follow all the steps below, over time your site will rank high and you will receive more organic traffic. I regularly display my sites and the sites of clients, partners and friends, and in this article I will tell you how I do it. Subscribe to learn all the secrets and learn how to bring your website to the TOP yourself, or monitor the work of SEO specialists.

In this article, I will not delve into the details of each service mentioned below. There is enough material on the Internet for you to figure it out on your own. If you need a video explaining how to use the services, let me know and I will record a detailed video. But you can easily find and explore all these services yourself.

So, let's say you have a website consisting of 5 pages. The first thing you need to do is follow these steps:

• Connect an SSL certificate.
• Set up Yandex.Metrica.
• Connect Google Analytics.
• Add a site to Yandex.Webmaster.
• Add your site to Google Search Console.
• Measure positions by keywords (see screenshot).
• Analyze the link mass of competitors using special services.
• Check the age of competitors' websites in the TOP.
• Research the age of competitors' domains.
• Analyze competitors' content.
• Analyze user behavior on the site through Yandex.Webvisor.

SEO website promotion in Yandex and Google

You can view all the steps described above in the form of a short video with comments.

How to analyze competitors in SEO promotion?

When you start promoting, you already have an idea of ​​the key queries for which you want to reach the TOP. You enter the desired query into the search bar, and a list of 10 sites in organic results appears in front of you. Remember that the first 1-4 places may be occupied by advertisements.

Create a table in Excel and record data about sites from the TOP 10. It is important to include the following columns:

• Domain registration date.
• ICS site.
• Site age.
• Domain age.
• Link mass (incoming and outgoing links).
• Number of pages in the Yandex and Google index (using the "site" command :example .com").
• Traffic per day.

What is this for? To understand how your competitors are performing and how much work you have to do to achieve the same results.

How to measure the position of your site?

Register in one of the services for analyzing positions, add keywords, indicate the region and viewing depth. Top up your balance, run the analysis, and regularly monitor changes in search results every week.

At this point we complete the first step. In the next article we will begin to collect the semantic core. I will tell you how you can assemble a semantic core for your website for free or using paid services.

If you have any questions about SEO, you can write to the SEO studio "SEO COMPUTER" by email info@seo.computer.

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