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What to do when several clients come to your SEO studio working in the same niche? This question may arise if several clients with similar topics want you to promote their sites. In this article we will look at approaches that will help you work effectively in such situations.
When several clients come with the same topic
Previously, when such a situation occurred, most often it concerned cases where clients came on the recommendation of other companies in a similar niche. For example, if one company was happy with your work, they might recommend you to their competitors or industry peers. This led to a situation where several clients with similar requests began working with you at the same time, but in different geographic regions.
I had this experience, for example, when working with real estate agencies. Even if these companies were engaged in similar activities, they could operate in different cities, which minimized overlap. When questions related to promoting competitors’ websites in the same city, coordination with the client with whom we were already working was always discussed.
How to resolve issues with competitors
If a new client comes in who wants to promote in the same geographic region and for the same requests, you should definitely ask the first client with whom you are already working if it is possible to accept a new competitor. In most cases, such issues are resolved by agreement: either the client agrees or not. If he gives permission, then you start working with a new client. It is important to always remember that honesty and openness are key to maintaining trusting relationships with clients.
If the intersection of semantics between two sites is less than 20-30%, then in most cases such points can not be agreed upon. However, if the overlap of requests is significantly greater, then you need to discuss this with both parties to avoid conflict situations.
How to avoid conflict situations
When two clients have a lot of semantic overlap, it's important to discuss how SEO will work up front. For example, with the first client you need to clarify whether it is possible to take on a second competitor. Sometimes one of the clients may agree to additional bonuses or other conditions. In such cases, it is important to take into account the interests of both parties.
As a rule, such situations are resolved quite easily, since it is often possible to work with several clients in one geographic region, and even when requests intersect, technical problems do not arise. In most cases, the goal is not to avoid competition, but to resolve all issues with clients honestly and openly.
Example of a fresh case
There was a recent case where the first client did not want to continue working, but the second client who came after him expressed interest. In this case, the SEO studio suggested that the first client not agree, since if they refused to cooperate, they would start working with his competitor. After discussion and some thought, work continued with a new client. This shows how important it is to be flexible and consider the interests of both parties, while maintaining transparency in dealing with such issues.
If you need more information on how to properly resolve such situations, or you need help in website promotion, you can contact the SEO COMPUTER SEO studio on any issue by writing to info@seo.computer.
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