Vehicles in Yandex: Details about setting up the feeds of your site

For which sites in Yandex?

This section is suitable for sites engaged in the sale of cars, commercial vehicles and motorcycles. These resources can use information from FIDS to display their proposals in the search results of Yandex, which helps to attract more customers and improve visibility on the platform.

What adds to the search results in Yandex?

In the search results of Yandex there are cards with offers of vehicles that are most suitable for user requests. These cards contain structured information about various offers, including details about the equipment, modifications and prices. Users can follow the link to the partner’s website to learn more about offers. In addition, feeds can add selection such as models, configuration, or certain vehicles to be a specific request to the results of the search results.

How to configure feed for your site in Yandex?

In order for your proposals to become part of the search results of Yandex, you need to prepare a feed in the YML format. This is a file that includes a description of all goods and services, including the vehicles that you offer. Yandex supports the YML standard, which is based on XML and is designed to transfer data on offers from your site to Yandex.

Restrictions for the feed of your site in Yandex

• The size of the YML file: up to 200 MB.
• The maximum number of images in FIDE: 50,000.
• The number of offers (Offer elements) in one FIDE: up to 30,000. If there are more sentences in the feed, the data will not be displayed in the search.
• The number of SET elements in FIDE: up to 1 million.
• The total number of feeds for your site and subdomains: up to 1000.

To avoid errors in the loading of a feed, it is important to comply with these restrictions and structure the information correctly. FID must contain accurate data about each sentence and meet all the requirements of Yandex.

An example of a feed for your site in Yandex

An example of FIDD elements that should be mandatory:

• NAME - The name of the sentence.
• URL -Unique URL sentences.
• Price - Product price.
• Currencyid - Currency identifier.
• Categoryid - Identifier of the product category.
• Picture - links to images of a vehicle (up to 10 pieces).
• Param Name = "Conversion" - the number indicating the effectiveness of the proposal.

How to download the feed of your site to Yandex?

To download a feed to Yandex, you need to log in to the Yandex Webmaster service. Go to the page "Services and offers in the search" → "Fids and Errors", then select the category of "vehicles", indicate the region and download the link to your YML file. If necessary, you can configure access through authorization to obtain data from your site.

Quality control and checking the feed of your site in Yandex

After loading the FID, Yandex will check it for errors. If errors are found on the FIDS and Error page, the corresponding notification will be displayed. You can eliminate errors and re -download the feed for verification. Yandex also checks the FIDD data for compliance with the rules and standards, and can reject the feed in case of violation of the conditions.

The conditions for using the feeds of your site in Yandex

Your site is responsible for the accuracy and legality of information in feeds. In case of violation of the conditions, Yandex may refuse to use FIDD data to enrich the search results. This may affect the rating and visibility of offers in the search results of Yandex.

To improve the rating of your offers and increase their relevance, it is recommended to connect Yandex Metric. This will help to monitor the effectiveness and improve the personalization of issuance for Yandex users.

For detailed information or help, you can contact the SEO.computer SEO company for any question through email: info@seo.computer or by WhatsApp: +79202044461.

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