Structured SPECIALANNNUNCENCENT data for your Google website

State institutions, medical organizations, educational institutions and other structures often publish urgent ads that affect everyday life. Special marking helps to highlight such information in the search results.

Examples of special ads for your site in Google

• Quarantine measure
• Notification of the closure of institutions
• Information about state benefits
• Recommendations for the prevention of diseases
• Moving restrictions
• Opening of new test centers

Methods for your site in Google

Two options for publishing special ads are available:

• Structured data - recommended method with the possibility of updating information
• Sending through Search Console - for short -term ads (up to 1 month)

Adding structured data to your website in Google

Standardized format for classifying page content. The main stages of implementation:

• Adding mandatory properties
• Compliance with general recommendations
• Code check through Rich Results Test
• Testing through the URL Inspection Tool
• Regular update of the site card

Sending special ads through Search Console

An alternative way for state and medical organizations. Peculiarities:

• The announcement is valid - up to 1 month
• By default it expires after 7 days
• Available only for certain categories of organizations

Examples of implementation for your site in Google

Quarantine measure

An example of marking for notification of the introduction of a special regime in several regions.

Several ads on one page

A variant of structured data for a page with various relevant notifications.

Announcement of state benefits

An example of markings for information about new business support programs.

Notification of the closure of educational institutions

Structured data for announcements of temporary termination of schools.

Information about test centers

An example of marking for notification of opening testing points.

For professional configuration of structured data, please contact SEO.compter by email info@seo.computer Or WhatsApp +79202044461.

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