Structured data for the video of your site on Google

Structured data for the video of your site on Google

Using special marking helps to improve the video display from your site in the results of Google search. The marking allows you to indicate important details: description, preview, date of publication and the duration of the video.

How to add marking for your website video in Google

To add structured data, use one of the supported formats:

  • JSON-LD (recommended)
  • Microdata
  • RDFA

Mandatory properties for the video of your site in Google

PropertyTypeDescription
NAMETextThe name of the video
ThumbnailurnURLReference for a video
UploadDateDatetimeDate of publication in ISO 8601 format

An example of Videoobject marking for your site

<script type="application/ld+json">
{
 "@context": "https://schema.org",
 "@type": "VideoObject",
 "name": "Пример видео",
 "description": "Описание видео контента",
 "thumbnailUrl": "https://example.com/video-thumbnail.jpg",
 "uploadDate": "2024-01-01T12:00:00+03:00",
 "duration": "PT5M30S",
 "contentUrl": "https://example.com/video-file.mp4",
 "embedUrl": "https://example.com/embed/123"
}
</script>

Special opportunities for your website in Google

Direct broadcasts

For LIVE mark, use BroadCastEvent Marking:

"publication": {
 "@type": "BroadcastEvent",
 "isLiveBroadcast": true,
 "startDate": "2024-01-01T19:00:00+03:00",
 "endDate": "2024-01-01T20:30:00+03:00"
}

Marking key points

To highlight important video fragments, use Clip:

"hasPart": {
 "@type": "Clip",
 "name": "Важный момент",
 "startOffset": 120,
 "endOffset": 180,
 "url": "https://example.com/video?t=120"
}

Recommendations for the video of your site

  • Use unique names and descriptions for each video
  • Make sure the preview is available on the specified URL
  • Check the correctness of dates and time formats

Checking your site marking in Google

Before publication, check the markings using Rich Results Test And make sure that the page is available for indexing.

For professional configuration of structured data, contact SEO.computer: info@seo.computer, WhatsApp +79202044461

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