Structured data for reviews and ratings of your site on Google
Marking reviews and ratings helps to improve the display of your content in search results. Consider the key aspects of settings for structured data for various types of content.
How to add backgamuses for your site in Google
There are several ways to organize data:
- Separate reviews
- Invested reviews within another content
- Current ratings
- Invested aggregate ratings
An example of a simple review in Google
The basic marking includes:
- Assessed object
- The value of the rating
- Author of the recall
- Publisher (if any)
Invested reviews
Reviews can be part of the markings of the product, organization or other object. In this case, they are indicated as the "Review" property.
A total rating
Aggregatering shows the average value based on several assessments and includes:
- Average score
- The amount of assessments
- The maximum possible score
Requirements for the marking of reviews
For the correct display, follow the rules:
Technical requirements
- Use supported types of markings
- Each assessment should be attached to a specific object
- Indicate complete information about the author of the recall
Requirements for content
- Reviews should be real
- Self -esteem is prohibited (evaluations of own goods/services)
- Ratings should reflect the actual user ratings
Recommendations for implementation
For the best results:
For individual reviews
- Indicate the date of publication
- Add the review text
- Use relevant images
For total ratings
- Update data when new assessments appear
- Indicate the exact number of votes
- Use the standard assessment scale (for example, 1-5 or 1-10)
Check and publication
After adding markings:
- Check the code using Rich Results Test
- Make sure the pages are available for indexing
- Send a URL to a reinstall
For professional configuration of structured data, please contact SEO.compter by email info@seo.computer Or WhatsApp +79202044461.
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