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Let's start with the fact that fast SEO promotion is a myth. It is impossible to promote a website in 1-2 days. The minimum period to achieve visible results is 3 months, and in some niches this process can take up to a year. This is due to the peculiarities of how search engines work. First, the search engine must index your site.
This means that the search robot downloads site pages into its database and analyzes them. It checks the uniqueness of the content, evaluates what is being said on the page, and also analyzes the technical parameters and code of the site, performing a kind of audit.
After indexing, the search engine determines the quality of the site and places it in search results for relevant queries. This is called ranking.
Considering how many sites there are on the Internet, a search engine can crawl them one by one. This process takes from a week to a month before your site is added to the search database.
After the site has been indexed, you need to wait for updates to the search results. Currently, for many queries, positions in the TOP 10 are already taken, and the search continues to show the same sites.
In order for your site to get to the TOP, you need to wait for updates in the search results. This process may take about two weeks.
Thus, if you are just starting to promote your site, then in a month and a half you can expect the first results in search results. If the site is outdated, has an old design, or has not been updated for a long time, it may not even make it to the TOP.
There are no services that can bypass search engines such as Yandex or Google. If you are offered a “quick” promotion to the TOP, it is highly likely that this is a scam.
Such methods can lead to blocking of the site in the search engine, as it will be included in the filter. Cheating behavioral factors is one of the most popular but dangerous techniques.
It involves using robots or humans to artificially increase activity on your site. For example, users from other countries or robots can visit your site, leave requests, and perform other targeted actions. But it is important to understand that this is easily recognized by search engines.
In the first case, the robots will behave the same way every time, for example, leaving requests for the same amount of time.
In the second case, the people participating in the promotion will not match the geo-location of your real clients, and the search engine will also notice this.
Don't think that such actions go unnoticed. Modern search engine algorithms are able to distinguish real users from fake ones.
Another example of unsafe promotion is services for automatically purchasing links. This has not worked for a long time, and in some cases it can even be harmful to the site.
How does this work? You register on the platform, pay for the placement of links, and they begin to appear on various forums and blogs. However, if the theme of your site doesn't match the theme of the site you're linking to, those links can hurt your SEO.
For example, if a site about building materials contains a link to a site about secular news, this may lead to a decrease in rankings in search results. These links will be low quality and placed on sites with poor reputations. As a result, your site may lose traffic or disappear from search results.
Thus, there are no quick and effective ways of SEO promotion. Of course, there are services that will help specialists save time by automating the processes of collecting keywords or conducting technical analysis of the site.
However, if you are offered a “quick” promotion, be sure to clarify exactly how such results will be achieved. Often, fast promotion hides the setting up of contextual advertising, which, of course, gives a quick effect, but this is not SEO.
Our recommendations and tips will help you build the right SEO promotion strategy for your business! Sign up for a free site audit and get recommendations for improving it.
If you have questions about SEO promotion, write to us by email info@seo.computer.
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