How to place films, TV shows, courses and games on your website for Yandex

How to place films, TV shows, courses and games on your website for Yandex

  • As a site with films and TV shows, you get into the search for Yandex
  • As a site with your courses is displayed in the educational issuance of Yandex
  • How to integrate your games into the interactive issuance of Yandex with your games
  • How to transmit data to Yandex: JSON and YML-fiders structure

As a site with films and TV shows, you get into the search for Yandex

Sites that provide access to watching videos (films, series) can be included in the extended issuance. The user will see the card with a description and the "look" button. Monetization models are supported: by subscription, rent or free access.

  • Prepare a json file with a video content structure
  • Place it at the address: https://вашсайт.ru/feed.json
  • Send it to Yandex through the form or robots.txt

As a site with your courses is displayed in the educational issuance of Yandex

Online courses can be shown in the search in the format of sentences. To do this, you need a YML fid-XML file with data on courses, duration, training format and results.

  • Courses should be really available online
  • Each course should have its own category (for example, Python, Design, Marketing)
  • FID is loaded into a webmaster → Services and suggestions → Education

How to integrate your games into the interactive issuance of Yandex with your games

If you have browser games on your site, you can connect them to an extended issuance. A json file with a description of each game is needed: name, link, image, category, rating.

  • File format: json, placed on HTTPS domain
  • Mandatory fields: ID, NAME, URL, Image, Category
  • Categories must correspond to the types of games: puzzles, arcades, etc.

How to transmit data to Yandex: JSON and YML-fiders structure

Yandex accepts data in two ways:

  1. For films, TV shows and games -Json file
    • Format: UTF-8 without bom
    • Way example: https://вашсайт.ru/feed.json
    • Transmission method: manually through the form or automatically via robots.txt
  2. For courses -YML-fid (XML)
    • Format: YML 2.0, similar to commodity feeds
    • Contains sections: Platform, Course, Category, Set
    • Transmitted through Yandex.VEBMaster → Services and offers

Maintaining the relevance of information directly affects getting into the search results and its quality.

Need help with integration?

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  • Email: info@seo.computer
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