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Hotels presented on aggregators and specialized sites have great potential to increase visibility in search results. The objects here are understood to be hotels, campsites, glampings and guest houses that can be presented on your site in Yandex.
The system displays photos of objects, names, addresses, ratings, prices and living conditions, as well as location on the map. When the user is looking for information about the options for living, the search can show a carousel with objects of objects that most correspond to the request. The buttons under such cards allow you to clarify the search parameters without leaving the pages of the search results. You can open the map and select an object by its location on the ground.
To add objects to your site and their display to Yandex, you must connect to the aggregators. The connection allows you to place information about hotels, including the availability of rooms and cost.
There are several aggregators to which you can connect to work with Yandex:
To connect, send an application and receive instructions for integration. Connecting to the aggregator allows you to transmit information about numbers and prices to the Yandex system.
Kashback can be displayed in object cards, providing users with the opportunity to receive bonuses for booking hotel services. These bonuses can be used for subsequent purchases, for example, to pay for other services. For example, points that are charged for booking through certain services can be displayed.
In order for cashback to become visible on your site in Yandex, it is necessary to transmit data on cashback programs through the API, indicating users who can participate in the program.
Connection conditions:
To connect the cashback, follow the following steps:
Data on the numbers, cost and availability are transmitted by aggregators through the API. These data are automatically compared with the information of other connected aggregators, after which a block is formed with sentences for each specific object. The proposals are displayed in the order of increase in value.
To connect a cashback, it is necessary to fill out an application, indicating the necessary information about the program and users to which cashback will be available. All data is transmitted through the API and undergo a check for compliance with the requirements of Yandex.
By default, cashback is displayed for users who are participants in the program at the time of viewing the hotel card. To ensure the safety of data, drift is used according to the MD5 algorithm.
For consultations and assistance in integration with Yandex, you can contact the company "SEO.computer" by email: info@seo.computer or through WhatsApp: +79202044461.
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