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Google seeks to find the best content on your site, analyzing the relationship between pages using links. This means that the navigation structure on your site (for example, menu and links between pages) can affect the understanding of the Google structure of your site.
For example, Google can use information about how many links you need to go to achieve the page, as well as the number of links to the page to understand the relative importance of the page in relation to the rest on the site. To obtain additional information about how Google defines the importance of the page in the Google search engine, read the section How Google Search works.
To help Google find all pages on your site, follow the best practices for Ecommerce sites and make sure that pages are available through links in navigation of your site. For example, add links from the menu to the pages of categories, from categories on subcategory and, finally, from subcategories to the pages of goods. We also recommend adding structured data, as this will help Google better understand the purpose of various pages of your site, strengthening your structure.
If the pages of categories do not contain direct links to all products in the category, Googlebot may not find all your products through Crauling. These goods can be available through the search form, but not through viewing categories. Googlebot usually does not try to search through the form on the page during indexation. It is recommended to add links to all the products you want to index. If this is not possible, use Sitemap or Google Merchant Center Feed. These sources may contain links to pages that would not be found in the process of conventional crowring.
For the correct location of links, use tags . Do not use JavaScript events on other navigation elements. If you want to know more about JavaScript and indexing the contents of the page, read the section Understanding the basics of SEO for JavaScript.
Google in general does not analyze the URL structure to determine the structure of the site. Instead, he analyzes the connections between the pages to obtain an idea of the relative importance of different pages on the site. As a rule, the more links to the page inside the site, the higher its relative importance in relation to other pages of the site.
For example, if you have a product that is the best sold, think about adding a link to it on the main page or in other materials, such as blogs or mailings on your site. This will help Google understand how important this product is against the background of other products on your site.
Ultimately, Google is trying to help users find what they are looking for. The best practice for SEO ECOMMERCE is to create a useful and interesting content that will be valuable for users of your site.
Study what facet navigation is and how you can optimize a large number of URLs with facet navigation for Google.
If you have questions, you can contact the Seo.computer SEO company for any issue on email info@seo.computer Or whatsApp +79202044461.
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