Emoji + benefits. SEO tricks! (cases inside)

In this article, we'll tell you how to stand out among many similar sites and how to quickly improve your rankings for important queries - in just two weeks!

For this we need (in addition to key queries, of course):

  • Well-defined benefits.

It doesn't have to be something unique. The main thing is that it is useful for your users.

Examples:

2. Numbers.

There should already be unique numbers that accurately reflect your proposal.

Examples:

3. Emoji.

Today, emoji are an effective tool for attracting attention in snippets. We use symbols such as ✓, ·, ✅.

The combination of these three components in Title and Description is highly rated by Yandex. Here's how it helped achieve great results in just a short time after implementation:

Example 1 - online store of goods for children:

Positions

Attendance

Example 2 - clinic website:

Positions

Attendance

And a few more words about key queries:

I would like to add some tips on the correct use of keywords in H1, Title and Description headings.

  • Let's clarify, don't leave one word.

For example, our section used to be called “Strollers” (frequency 208), but it is still more correct to use “Strollers”, even if its frequency is lower (142), since this is a more targeted request!

2. Correct the sequence of words.

The section was previously called "Walking" (frequency 12). It would seem that the word “strollers” needs to be added. But here it is important to integrate it correctly, because there is a difference. “Strollers” has a frequency of 34, and “Strollers” has already 78!

In conditions where texts no longer have the same effect, this is a great way to increase the site’s position.

What methods do you use? Share in the comments!

If you have questions about SEO, you can write to the SEO studio "SEO COMPUTER" at info@seo.computer.

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