Educational questions and answers (tests, questions and answers) for your site in Google

If you have pages with cards-questions, you can help students quickly find answers to educational questions by adding structured data for questions and answers. This makes your content available for displaying questions and answers on the pages of the search for Google, Google Assistant and Google Lens.

The following types of pages can be posted in the carousels of educational questions and answers Google:

Page with cards: a page containing cards with a question on one side and an answer to the other. To mark a page with cards, continue to read the guide to add structured data for questions and answers.
A page with one question and several answers sent by users. For such pages, use QAPAGE markings.

Availability of function in Google

The carousel with educational questions and answers is available when searching for educational topics on the desktop and mobile version of Google. For example, try to look for requests such as “the measure of the angles of the quadrangle 80, 90 and 103 degrees” or “the ratio of surface energy to the surface area”.

The function is available in the following languages and in these regions:

English: all regions where Google search is available
Portuguese: All regions where Google search is available
Spanish: Mexico
Vietnamese: All regions where Google search is available

How to add structured data for your site in Google

Structured data is a standardized format for providing information about the page and its content. If you are not familiar with this topic, it is recommended to familiarize yourself with how structured data work.

The main steps for creating, testing and releasing structured data:

Add mandatory properties. Based on the selected format, determine where to insert the structured data onto the page. If you use CMS, it is easiest to use a plugin integrated into your content management system. If you use JavaScript, read the possibilities for creating structured data using this programming language.
Follow the recommendations.
Check your code using the Rich Results Test tool and correct critical errors. You can also correct minor problems that can help improve the quality of structured data.
Publish a few pages with added data and use the URL Inspection tool to check how Google sees your page. Make sure your page is available for Google and is not blocked by the Robots.txt file, the noindex tag or requires a login. If everything is in order, you can request a second indexation of your page.
In order for Google to receive information about the future change of your site, it is recommended to send a site card through Search Console Sitemap API.

An example of adding structured data for your site in Google

An example of a page with cards for a training test:

<>
<head>
<title>Транспорт клетки</title>
<script type="application/ld+json">
{
 "@context": "https://schema.org/",
 "@type": "Quiz",
 "about": {
 "@type": "Thing",
 "name": "Транспорт клетки"
 },
 "educationalAlignment": [{
 "@type": "AlignmentObject",
 "alignmentType": "educationalSubject",
 "targetName": "Биология"
 }],
 "hasPart": [{
 "@context": "https://schema.org/",
 "@type": "Question",
 "eduQuestionType": "Flashcard",
 "text": "Что это за молекулы рецепторов?",
 "acceptedAnswer": {
 "@type": "Answer",
 "text": "молекулы рецепторов"
 }
 }]
}
</script>
</head>
</>

Guide to add structured data to your site to search for Google

So that your content becomes available in the carousel of educational questions and answers, it is important to comply with the following rules:

General recommendations on structured data.
Guide to create content that meets the requirements of Google.
Technical and content recommendations.

Technical recommendations for your Google site

Place structured data on the most detailed page that contains questions.
Use only the “Flashcard” type for questions. Pages with other types of questions cannot be included in the carousel of questions and answers.
Make sure Googlebot can effectively index your site.
All questions should be immediately visible to users on the page, not hidden in the data file or PDF.

Content recommendations for your site in Google

Content on pages with questions and answers should be relevant and comply with educational standards. Otherwise, the pages can be excluded from the carousel. It is important that the page contains at least one question and the answer directly related to the content.

Monitoring indicators in Google through Search Console

Search Console will help you track the effectiveness of pages with added structured data. It is recommended to periodically check this tool to control how the pages of your site are displayed in search engines.

After adding structured data to your Google site

After indexing pages in Google, use the Rich Result status report to track and eliminate errors. Correction of errors and a request for re -indexing will help improve the visibility of the pages of your site in search results.

Notes and tips to eliminate errors on your website in Google

If you are faced with difficulties when implementing or debugging structured data, seek help from SEO specialists. The company "SEO.computer" is always ready to provide consultations on any issues. You can contact us by e -mail info@seo.computer or through WhatsApp by number +79202044461.

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