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What to do if you are a private freelance SEO with no clients? What if the crisis drags on and the portfolio has not been collected? What should you do during “forced downtime” in order to not only get out of it without significant losses, but also offer your services to a higher level?
Continuation. Start from the link: https://zen.yandex.ru/media/id/5bed64852f34f400ab4b498d/chastnyi-seo-specialist-iscet-klientov-ili-chto-delat-esli-ty-aitishnik-bez-zakazov-v-krizis-chast-1- 5f4a42d524f6974cace671b1.
A copywriter is one of the most vulnerable professions from a financial point of view. To earn decent money, authors write non-stop, and customers often reduce their rates.
I work with text exchanges as a customer, I don’t save on fees, but I demand good quality. My terms of reference are detailed, without ambiguity, and have been developed over years of working with various authors. I have a list of verified authors to whom I sometimes pay bonuses.
How to get on this list?
Obvious, but important! For payment, I want to get quality work. If the assignment indicates that the subheadings have already been written and do not need to be rewritten, then you should not change them, even if you have not read to the end of the text.
I often receive other people's texts by mistake and store them in case I need to use them. But such errors are extremely undesirable.
I’m willing to pay extra for urgency, but few authors can respond quickly to orders and deliver work on time.
Errors in the text are a serious problem. I am strict about mistakes, even if it is a minor typo. If you are a professional, your texts should not contain errors.
Literacy and clarity of thinking are the most important qualities for a successful copywriter. Even if you are just starting out, you need to avoid language mistakes so as not to reduce the value of your services in the eyes of the client.
In order to increase your value, it is important not only to comply with all these points, but also to develop related skills. For example, the ability to edit and proofread text will also be a big plus. Get better with every positive review, and SEO specialists will always be able to maintain your value to clients.
If you want to improve your chances, start developing personal projects. Open a channel on the platform and write your texts there. This will give you a platform for your portfolio and increase your chance of success.
The topic of SMM is complex, and I prefer to leave it entirely to professionals. Here's what's important to be in demand in this field:
Modern businesses are more focused on analytics. They want numbers, forecasts and hard data on how their social media accounts are performing. For example, how many orders came through Instagram or how the results of a promotion with promotional codes affected sales.
It is important not only to monitor the image, but also to evaluate the real loyalty of the audience. How do people react to your posts? Do they have questions and how often do they mention products or services?
If there are few orders, create your own pages and develop them. This will be good practice and will help build a portfolio. Come up with topics that interest you and develop them. The more you work on real projects, the higher your value in the eyes of clients.
Programmers, as a rule, do not experience a shortage of orders, but it is important to remember that competent and high-quality work always requires careful study. Constant communication with the customer is the key to successful project implementation.
If you are a programmer, remember that working together with an SEO specialist will provide you with a constant stream of tasks. This is an inevitable tandem in which each specialist complements each other.
If you are a designer who develops interfaces and websites, you cannot do without knowledge in the field of usability. It is very important to create interfaces that not only look beautiful, but are also user-friendly.
If you don't have a portfolio, try creating projects for fictitious clients based on real requests. It is important that your work is in line with current trends and business requirements. Make mockups and use them as examples for potential clients.
Sometimes working on your own projects can help you get out of a slump and develop important skills that will help you increase the value of your services. Try new ideas and don't be afraid to experiment.
To ask questions or get advice, you can contact the SEO studio "SEO COMPUTER" for any question by email info@seo.computer.
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